BRANDING + WEBSITE
Serica Trust as a new business is embracing the digital age like all other industries, while at the same time paying it’s respects to the tradition and roots of good legal trading practice.
We took inspiration from the old world currencies such as traditional Chinese cash coins and turned them into a modern brand emblem to embrace the old while adapting to the new ways of global commerce.
We further executed Serica’s brand into corporate materials and a website.
Scope of work:
- Logo Design
- Brand Visual Identity & Guidelines
- Website Design & Programming
- Corporate Stationery