REBRAND & PHOTOGRAPHY
GroVida is company based in Portugal that specialises in the production of medical cannabis. Their world-class facilities are strategically positioned in the Algarve to take advantage of the favourable climatic conditions, as well as Portugal’s progressive and leading laws for the growth and production of Medical Cannabis. GroVida have been diligently creating the perfect growing conditions at such high pharmaceutical conditions. Now poised for export into the European market and the rest of the world, we are excited to be involved in this project. We have been working closely with the founders to reshape the branding and corporate identity. Having tightened up the logo, typography and colour palette, we then developed a graphic system utilising the hexagon of the molecular structure of cannabinoids to be the basis of visual system showing multiple different types of image content and messaging, while always drawing a nod to the science behind the medicine.
Scope of work:
• Research & Brand Strategy
• Rebranding VI & Corporate Identity
• Logo Redesign
• Iconography development
• Graphic Visual System
• Revised Colour Palette
• Typography
• Photography of the site, the team and events
• Website redesign
See the work: www.gro-vida.com